Sweden as a springboard – your route into the EU market

Sweden is one of Norway's key trading partners and offers strong opportunities for both direct exports and further expansion into the EU. At this seminar, you will meet Norwegian and Swedish experts who understand the challenges and solutions. You will gain insight into practical, legal and customs-related matters, as well as specific advice on establishing your business in Sweden and useful contacts to help you move forward.

• 08.30 – 09.00: Registration and coffee.
• 09.00 – 12.00: Professional programme.
• 12.00 – 13.00: Networking and a light lunch.
• 13:00–15:00: Opportunity to book a one-to-one meeting with the experts.
  
  

Jenni Hagman – Business Region Väst & Helen Bairu – Business Region Göteborg

West Sweden is an attractive region for Norwegian companies, and Jenni and Helen can help you establish your business there. They offer advisory, market and industry insights, and an extensive network of business partners. They tailor their support to your company and can assist with premises, recruitment, tax matters and networking. Their focus sectors include green industry, the bioeconomy, ICT and technology, mobility and batteries, logistics, life sciences and urban development.

Martin Andersson – Tullfokus

Managing customs effectively has rarely been more important. Martin and the Tullfokus team help you streamline customs procedures and ensure compliance. Through a personal, tailored service, they can guide your company through customs declarations in Norway and Sweden, Incoterms, free trade and rules of origin, helping you stay competitive. Tullfokus also runs the ECSA – European Customs Service Alliance partner network, which can assist if your company needs support in several European markets.

Mia Gustafsson – Viscio Ekonomi

Registering for VAT in Sweden can make it easier for customers in the EU to buy from you. Viscio Ekonomi is a small accountancy firm with extensive experience in international trade. Mia and Viscio Ekonomi specialise in managing every aspect of VAT registration and ongoing reporting for Norwegian companies trading in Sweden. They help you find effective solutions within complex tax and VAT regulations.

Malin Thorngren & Øivind Bartvik – Innovation Norway

Malin and Øivind from our Export Centre give you clarity and confidence throughout the export process, from making initial contacts to delivering your product to the customer. Malin is a lawyer specialising in international contracts who helps you avoid legal pitfalls when trading or establishing a business abroad. Øivind has extensive experience of practical matters relating to customs, VAT, free trade agreements and logistics. Together, they give you a solid foundation for making the right decisions and avoiding costly mistakes, saving you time and money.

📍 Location: Innovation Norway, Grev Wedels Plass 9, Oslo
🕒 Time: 22 January 2026, 08:30–13:00
💰 Price: NOK 250 per person