Know Your Market: Data-Driven Market Insights for the DACH Region
Get the facts that matter for your business.
This webinar dives into the latest market data and consumer insights from industry reports and outdoor-specific sources across Germany, Austria and Switzerland.
You’ll learn about:
Outdoor consumer behavior in the DACH region: who buys, how they shop, and what they value.
The retail landscape: from independent specialty stores to major sports chains and e-commerce platforms.
Digital habits of outdoor enthusiasts: where and how they research, engage, and buy.
Key market figures: sales volumes, price points, and product categories on the rise.
Growth segments in the outdoor sector: categories like functional wear, hiking, trail running, and urban outdoor.
This session uses actualized data from ISPO and MarketMedia24. It helps you make better decisions, spot real opportunities, and tailor your strategies to the real needs of DACH consumers.
Gain the insights you need to stand out in sales discussions and be seen as a well-prepared, credible partner.
Data is your map — don’t go to market without it.
Contact
Kerstin Schmidt
Event Organisers
