Market Update: Fashion & Lifestyle in Korea
South Korea remains one of Asia’s most interesting markets for premium fashion and lifestyle brands. We provide an up-to-date overview of market developments and share insights into market opportunities and observations from Korean buyers.
South Korea's fashion market is constantly evolving. We share the key trends, opportunities and challenges facing international brands in this rapidly changing market.
The webinar also offers practical advice on market entry and digital marketing, as well as insights into what Korean consumers, buyers and retailers are looking for today.
Meet advisors from Innovation Norway and Norwegian Fashion Hub.
The programme is part of the Norwegian Government's export initiative for manufacturing and design.
Provisional programme:
- Market update and insights - Dooseok Kim
- Sharing experiences of entering the market (TBD)
The meeting will be held in English.
- Liv Inger TønjumProsjektansvarlig eksportsatsing mote & livsstil, Innovasjon Norge
- Dooseok KimSenior markedsrådgiver, Innovasjon Norge Korea
- Elin Kathrine SaunesCEO, Norwegian Fashion Hub
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