International visibility and positioning

We show you what it takes to attract and retain customers, and why marketing matters. You will get tips on identifying your competitive advantage and using it to secure market share.

Learn more about the value of brand building and the difference between a trademark, a brand and strategic positioning. Get step-by-step guidance and visual models to help you establish a clear position in the market.

Join international events to showcase your company, build your network and use the Norway brand to increase your visibility.

Showcase your innovative products, services and technology on BusinessNorway.com – Norway's official website for promoting export industries – and gain visibility among international customers and business partners.

Norway's official mark of origin is a symbol of trust. Products and solutions bearing the Made in Norway label meet clear requirements for origin, integrity and responsibility, giving you a competitive advantage when marketing them in Norway and internationally.

Access images, videos, templates, presentations and other resources in the Brand Norway toolkit.

This grant is for companies exhibiting at an international trade fair. You must showcase products or solutions you have developed yourselves. Your company can receive funding for two trade fairs within a 12-month period.