Strengthen your company's competitiveness with Made in Norway

Made in Norway is Norway's official country-of-origin label for marketing. Apply to use the label and benefit from the positive associations with Norway. It gives you a competitive advantage in international markets.
Made In Norway og Hurtigruten
© Tyge Møller Christiansen
Type of service
International positioning
Target group
For companies that manufacture in Norway
Cost
See 'What does it cost?' below
Application type
Registration form

Made in Norway is designed for businesses across Norway. Companies that meet the criteria and register to use the label gain the right to display it.

By using the Made in Norway label, you highlight your product's Norwegian origin and benefit from Norway's strong reputation, both at home and internationally. This can give your business a clear competitive advantage and help you stand out in the market.

  1. Check whether you meet the criteria
    Go to the criteria page and make sure your company qualifies to use the origin label. There are both general criteria and specific criteria for different product categories.
  2. Submit the registration form
    In the registration form, enter information about your company and the products or solutions you want to register to use the origin label. You must confirm and be able to document that your company meets the criteria.
  3. Start using the mark
    We manage the rights to use the country-of-origin mark based on the established criteria. Once we approve your product or solution, you will receive access to guidelines and templates for using the mark.

To use the label, your company must meet basic responsible business requirements, and your product or solution must meet specific criteria for its sector.

Food products

Examples: Food, beverages, food supplements

  • At least 80 per cent of the finished product's weight must be of Norwegian origin.
  • A key part of the production process that gives the product its distinctive character must take place in Norway.

Read the detailed criteria for food products


Industry and finished goods

Examples: Chairs, tablets, sensor technology

  • At least 60 per cent of the production and raw material costs must be of Norwegian origin.
  • A key part of the production process that gives the product its distinctive character must take place in Norway.

Read the detailed criteria for industrial and finished products


Services

Examples: Software, digital solutions

  • At least 60 per cent of the costs of developing and delivering the service must originate in Norway.

Read the detailed criteria for services


Natural products

Examples: Wool, timber, unprocessed meat

  • 100 per cent of the natural product must be grown, extracted or bred in Norway.

Read the detailed criteria for natural products

To gain the right to use the origin label, your company must accept the licence terms and pay a registration and licence fee.

  • Accept the licence terms
  • Pay the registration fee: This is a one-off fee of NOK 15,000, invoiced once your right to use it has been approved.
  • Pay an annual licence fee: You pay this in arrears, and we calculate it based on your turnover.

Calculating the licence fee

We calculate the licence fee based on the total turnover over the past 12 months for the specific products and solutions that have been awarded the Made in Norway label. If you choose to use the label for selected products or in selected markets, we only include turnover from those products and markets in the calculation.

  • Up to NOK 5 million: NOK 7,500 per year
  • NOK 5–15 million: NOK 15,000 per year
  • NOK 15–30 million: NOK 30,000 per year
  • NOK 30–50 million: NOK 45,000 per year
  • NOK 50–100 million: NOK 60,000 per year
  • Over NOK 100 million: NOK 75,000 per year
Key requirements

To receive services from us, your company must uphold responsible business principles and actively manage its sustainability risks. Read more about sustainability and responsible business conduct.

The services we provide are governed by our standard terms and conditions.